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Registration now open for EntreFest!, which will bring together business owners, aspiring entrepreneurs and experts March 8-9

January 17, 2012

Courtney Schwitzer, communications coordinator for MyEntre.Net Iowa, UNI Regional Business Center, 319-273-4328,

Rebecca Schultze, communications and public relations manager, UNI College of Business Administration, 319-273-3309


CEDAR FALLS, Iowa -- Small businesses create new jobs, develop new ideas and offer valuable services all across the state. They also employ more than half of Iowa's private labor force. Inspiring those business owners to grow and develop their businesses, and providing the tools to do so, is the impetus behind the fifth annual EntreFest! conference, taking place March 8-9 in Ames, Iowa. Registration is now open at

The two-day conference will be at the Gateway Hotel and Conference Center, 2100 Green Hills Drive, Ames.  Registration fee for the two day conference is $119 per person.  

EntreFest!, developed at the University of Northern Iowa Regional Business Center through its MyEntre.Net program, brings information, expertise and fun under one roof by providing Iowa business owners and those aspiring to be in business an opportunity to learn, share and celebrate the entrepreneurial spirit.

This year's sessions are geared to help attendees successfully start, grow and manage their businesses.  Attendees will learn about building an online brand, how to effectively use social media and their website for greater exposure, how to "fail with flair," strategies for managing email overload and more.  There will be an abundance of networking opportunities, and the Biz Info Smorgasbord will allow attendees to ask questions of business experts in a fun, informal setting.

This year's keynote speaker is Kelly McDonald, a marketing and advertising expert with more than 20 years of global advertising agency experience. McDonald has experience marketing to different generations, values, lifestyles, races and ethnicities. Her company, McDonald Marketing, has twice been named one of the top ad agencies in the U.S. by Advertising Age Magazine, and her book, “How to Market to People Not Like You,” is a bestseller and was named one of the “Top 5 Best Business Books of 2011" by Inc. magazine. 

EntreFest!'s featured capstone presenter is Kelly Boon, founder of CHASO [Creativity Humor And Other Stuff]. Boon is internationally recognized as a leader in employing art and humor in everyday living.

For more information about EntreFest!, including a full schedule, speaker bios and registration details, visit or contact Courtney Schwitzer at 319-273-4328 or

EntreFest! is presented by a collaborative committee of Iowa's premier service providers from across the state, and is sponsored by UNI Regional Business Center and MyEntre.Net, Wells Fargo UNI John Pappajohn Entrepreneurial Center/UNI Entrepreneurs grant, UNI Division of Business and Community Services, Black Hills Energy, Des Moines Area Community College, Iowa State University Community Vitality Center, Iowa State University College of Business, Iowa Economic Development Authority, Iowa Farm Bureau/Renew Rural Iowa, Iowa Area Development Group Community Foundation, Alliant Energy, Iowa Small Business Development Centers and Iowa Bankers Association.